USE CASES

Built for what you're actually trying to find out.

One keyword-tracking pipeline, applied to product reviews, reputation, competitors, market signal, customer feedback, reporting, real estate lead discovery, and AI agent access over MCP. Here's how each one works in practice.

MENTIONS · EXAMPLE CO. · ACROSS PLATFORMS

Reviews, wherever they're posted

Priya NairXPositive18.4k reach

Switched to Example Co. last week, onboarding was painless, big fan so far.

paper_kestrelRedditNegative3.4k reach

Support reply took two days. Product is fine, response time is not.

Lena OrtizInstagramPositive132.0k reach

Three tools I stopped paying for after switching to Example Co. Link in bio.

Mentions by platform

The same product review might land on X, Instagram, or Reddit before it ever reaches a dedicated review site, tracked and scored the moment it posts.

EIGHT WAYS TO USE IT

Pick the one that matches what you're trying to find out.

PRODUCT REVIEW TRACKING

Product Review Tracking Across Social Media

Track product reviews where people actually post them, on X, Reddit, Instagram, Facebook, and LinkedIn, scored for sentiment and grouped by platform.

Product teams tracking launch receptionE-commerce & DTC brandsSupport teams catching public reviews early

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REPUTATION MANAGEMENT

Online Reputation Management

Track every mention of your brand across social media, catch negative sentiment early, and see your reputation score move over time.

Brand & comms teamsFounders and small teams without a PR functionSupport leads triaging public complaints

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COMPETITIVE ANALYSIS

Competitive Analysis

Track competitor mentions alongside your own, compare sentiment and volume side by side, and see how you stack up across social platforms.

Marketing teams tracking a categoryProduct teams scoping competitor launchesFounders sizing up the field before a fundraise or launch

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MARKET RESEARCH

Market Research

Track category and product keywords across social platforms to understand how a market is talking, and where the conversation is trending.

Analysts scoping a category before a launchMarketing teams planning a campaignFounders validating demand for a new product

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CUSTOMER FEEDBACK

Customer Feedback

Catch product feedback, bug reports, and feature requests as they're posted publicly, auto-categorized and ready to triage.

Product teams collecting feature requestsSupport teams catching public complaints earlyFounders who read every mention themselves

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REPORTS & ANALYTICS

Comprehensive Reports

Turn tracked mentions into trend analytics and a shareable dashboard, covering sentiment, volume, reach, and reputation score over time.

Agencies reporting to clientsMarketing leads reporting up to execsFounders who want the number without building a spreadsheet

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AI AGENT INTEGRATION

AI Agent Integration via MCP

Connect Claude or another MCP-compatible assistant to your tracked keywords and mentions through Social Line's MCP server, via OAuth or a scoped API key.

Teams already using Claude or another MCP clientSupport and ops teams triaging mentions outside the dashboardAnyone scripting mention triage instead of clicking through a UI

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REAL ESTATE LEAD DISCOVERY

Real Estate Lead Discovery on Social Media

Track rental and buyer intent phrases, like someone looking for a flat in a specific city, across social media, and reach out as soon as a post is tracked.

Independent agents and small agenciesProperty managers filling vacanciesAnyone who currently finds leads by scrolling local groups by hand

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CRISIS MONITORING

Social Media Crisis Monitoring

Catch a spike in negative mentions early. Social Line scores every mention for sentiment and ranks open negative ones by reach at risk, across seven platforms.

Comms and PR teamsFounders who are the PR teamSupport leads watching for public escalations

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BEAUTY & SKINCARE