REPUTATION MANAGEMENT
Know the moment your reputation shifts.
Enter your brand as a keyword and Social Line pulls in every public mention across Facebook, Instagram, X, LinkedIn, Reddit, Threads, and TikTok, scored for sentiment the moment it lands. No more finding out about a bad review or a viral complaint from a customer instead of your dashboard.
Mentions for “Example Co.”
SAMPLE DATA · FICTIONAL BRAND
Needs attention
Reputation score
▲ 18 pts vs prior week
Avg. of each mention scored 100 (positive), 50 (neutral), 0 (negative)
Sample data for a brand tracking “Example Co.” across five platforms. The negative mention with the most reach at risk sorts to the top automatically.
HOW IT WORKS
The workflow, step by step.
Track your brand as a keyword
Add your brand name (or however people actually refer to you, including misspellings and shortened names) and choose which of the seven platforms to search.
Mentions land pre-scored
Every post, comment, and thread that matches comes in with sentiment already attached, positive, neutral, or negative, no manual reading required to know the shape of the day.
Work the Needs Attention queue
Open negative mentions surface ranked by reach at risk. Mark each one done, follow up, or irrelevant as your team responds, so nothing sits unresolved and nothing gets triaged twice.
WHAT'S INCLUDED
What makes this work.
Every mention scored, automatically
Positive, neutral, or negative sentiment is attached to each mention before it reaches your feed, so you can read the shape of a conversation without opening every post.
One reputation score
Every mention rolls up into a single 0–100 score, banded so you can tell at a glance whether you're in strong, mixed, or at-risk territory, and whether it moved from last week.
A queue for what actually needs a reply
The Needs Attention view surfaces every open negative mention, ranked by reach at risk, so the highest-stakes conversation never gets buried under a hundred quieter ones. Mark each one open, follow up, done, or irrelevant as you work through it.
Share it without sharing a login
Turn on a read-only public dashboard to give a client, exec, or teammate visibility into your mention and sentiment data without handing out a Social Line account.
FAQ
Questions about reputation management
Can I track my brand name and my product names together?
Yes. Add each as its own keyword, or group them under one collection in your sidebar so they read as a single reputation view.
How is the reputation score calculated?
Every mention scores 100, 50, or 0 based on its sentiment, and the average across your feed rolls up into one banded number.
Will I be alerted to a negative spike?
Negative mentions land directly in your Needs Attention queue, ranked by reach at risk, so the ones with the most exposure surface first.
The internet is talking.
Start listening.
First results land within about two minutes of setup, then each keyword runs on the schedule you pick, from every 5 minutes to daily.
Takes a minute to set up · Free for 14 days · No credit card