MARKET RESEARCH
Read a market before you enter it.
Track a product category, industry term, or campaign tag the same way you'd track a brand. Social Line pulls matching public posts from Facebook, Instagram, X, LinkedIn, Reddit, Threads, and TikTok and scores each one, giving you a structured read on how a market talks about a topic instead of a pile of unsorted posts.
Mentions for “meal kit delivery”
SAMPLE DATA · FICTIONAL BRAND
Mention volume
▲ 500% vs prior weekMentions by platform
The spike lines up with a campaign launch, live across X, Instagram, and LinkedIn on the same day, visible the moment it happens instead of after the fact.
HOW IT WORKS
The workflow, step by step.
Track the category, not just the brand
Add the term people actually use, a product category, an industry phrase, a campaign hashtag, and narrow it with "must also mention" and "hide if it mentions" filters.
Watch it run across seven platforms at once
One keyword, run across Facebook, Instagram, X, LinkedIn, Reddit, Threads, and TikTok, so a category's chatter shows up in one feed instead of seven separate searches.
Read the trend, not just the posts
Volume, sentiment mix, and reach are tracked day over day, so a launch spike or a shift in tone shows up as a line on a chart, not something you have to notice by scrolling.
WHAT'S INCLUDED
What makes this work.
Boolean modifiers narrow the signal
"Must also mention" and "hide if it mentions" filters let you shape a broad category keyword into a precise slice of the conversation from the moment you set it up.
Auto-categorized mentions
Mentions are matched against categories like bug report, feature request, praise, and complaint, so a market's pain points and wish list are already sorted when they reach you.
Trends over 14 days
Mention volume, sentiment mix, reach, and engagement are tracked day over day, so a shift in how a category is discussed shows up as a trend line, not a guess.
Seven platforms in one run
Pick which of Facebook, Instagram, X, LinkedIn, Reddit, Threads, and TikTok to search per keyword, and it runs on a schedule you choose, from every 5 minutes to once a day across all of them.
FAQ
Questions about market research
Can I track a general topic instead of a brand name?
Yes, keywords are just strings. Product categories, industry terms, and campaign hashtags work the same way brand names do.
What platforms are covered?
Facebook, Instagram, X, LinkedIn, Reddit, Threads, and TikTok. You choose which platforms to run for each keyword.
How current is the data?
Each keyword runs on a schedule you choose, from every 5 minutes to once a day, on every plan.
The internet is talking.
Start listening.
First results land within about two minutes of setup, then each keyword runs on the schedule you pick, from every 5 minutes to daily.
Takes a minute to set up · Free for 14 days · No credit card